itel has achieved a major milestone with the SUPER 26 Ultra, a smartphone that has been recognized for its innovative curved display and advanced AI-driven features. This achievement underscores the device’s ability to deliver an elevated user experience across key areas such as photography, speed, personalization, and security. In an era where users increasingly demand more from their devices, the SUPER 26 Ultra distinguishes itself by offering premium, flagship-grade features at a price point that remains within reach, reinforcing itel’s reputation as a brand committed to technological empowerment.
The recognition at the NiTA Awards aligns seamlessly with itel’s broader strategic goals of sustaining consumer interest, strengthening brand awareness, and building long-term credibility in the competitive smartphone market. More importantly, it reflects the company’s dedication to creating high-quality devices tailored to the needs, lifestyles, and ambitions of young, dynamic, and value-conscious consumers.
Commenting on the achievement, Dolapo Olorun-nimbe, ATL Marketing Manager at itel Mobile Nigeria, expressed pride in the brand’s accomplishment. He noted that the award validates itel’s mission to democratize access to modern technology. According to him, the SUPER 26 Ultra perfectly captures the brand’s vision by combining sleek design, intelligent functionality, and affordability. He also acknowledged the trust and support of consumers, adding that the recognition serves as strong motivation for itel to continue improving design standards and user experience.
Also speaking on the milestone, Terngu Simeon Shagba, PR Supervisor at itel Mobile Nigeria, highlighted the broader impact of the award on brand perception and market positioning. He explained that the NiTA recognition goes beyond a trophy, serving as confirmation that itel’s focus on innovation and value delivery is being recognized at the highest industry levels. He added that the award strengthens consumer trust, boosts brand energy, and reinforces itel’s promise to improve lives through accessible technology.
This achievement further solidifies itel’s growing influence within Africa’s technology ecosystem. The SUPER 26 Ultra exemplifies the brand’s continuous effort to enhance digital experiences for millions by delivering devices that balance sophisticated design, smart features, and dependable performance.
It will be recalled that on November 13, 2025, the itel SUPER 26 Ultra was honored at the Africa Tech Alliance Excellence (ATAEx) Awards 2025 as “The Best Curved Display Phone Under ₦260,000 (Top 1 Recommended Curved Display Phone Under ₦260,000).”
As itel celebrates this significant recognition, the brand remains committed to driving innovation that empowers individuals, connects communities, and accelerates technological progress across emerging markets. For itel, the NiTA 2025 award is more than an achievement—it is a clear signal of greater innovations and milestones yet to come.
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